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Hypenotic
Doing good? Communicate it better.
If your work can positively impact a system, sector, community or person, you're in the right place.
 
We can tune your communications to the frequencies the right people are listening for.
 
Hypenotic is a founding Canadian B Corp made up of strategic, creative, and technical problem-solvers based in Toronto. Since '98, we've used modern Marketing Strategy, Communications Design and Web Application Development to help Purpose-Driven Enterprises, Organizations and Individuals like you clarify, amplify, and accelerate their impact.
 
Maybe we should talk?
Services

Just the right skills in-house. No bloat. No Jrs. for the price of Srs. We get at the nut of your problem in a hurry, frame it in a way that makes it approachable, and crack it.

  • Design Research (Ethnographic, Comparator, Secondary) 
  • Brand Strategy
  • Service Design (Business Modelling, Incubation)
  • Content Strategy
  • Writing (Advertising, Web copy)
  • Visual Storytelling (Illustration, Animation, Data, Video)
  • User Experience Design
  • Interface Design
  • Web Application Development + Support
  • Project Management for these workflows
  • Education, Training, Speaking
Approach
Purpose is a terrible thing to waste. Our relationships begin with a mutually agreed on articulation of why you, your product, your service or initiative should matter to your intended audience. We'll agree on the shape, scope, and schedule of our work together, learn as we go, and adapt as we learn.   We let all of our clients' challenges get under our skin, into our hearts, and take up residence in that quiet little place at the back of our minds where the best ideas come from.
Learning
GraphQL
Type Design
NUXT.JS
#CX
Patience
Design Generative Good
Our Clients

Through 20+ years of increasingly concerted effort to work on important projects for people who inspire us, we've netted out at an interesting partner list. Visionary entrepreneurs, innovative nonprofits, and intrepid 'intrapreneurs'. We get to visualize, ignite and promote the work of people who wake up each day and head into the office for a cup of systems change. Beat that.

The 17 Sustainable Development Goals were made by the UN in order to achieve a better and more sustainable future for all, and address global challenges relating to poverty, inequality, climate, environmental degradation, prosperity, and peace and justice.

We've had the pleasure to work with clients who've expressed their pursuit of the Goals and of a better future.

Aramark Canada
3
4
5
10
12
Bell Canada (Strategy)
2
3
4
5
6
8
9
10
11
12
15
16
17
Black Creek Community Farm
3
11
12
17
Cabot Creamery Cooperative
12
Canadian Constitution Foundation
10
16
Canadian Council for Aboriginal Business
10
Chocosol
12
Cormex Research
9
Dixon Hall
1
8
10
11
Empire State Connector
7
9
13
Evelyn's Crackers
Farmlink
9
17
Fiesta Farms + Garden Centre
3
11
Fifth Town Cheese
2
12
Foodshare
3
8
Friends of the Greenbelt Foundation
2
4
Global Alliance for the Future of Food
2
9
11
17
Green Party of Ontario
1
3
4
5
6
7
10
16
Harris Affinity
Hospitality Workers Training Centre (HWTC)
4
Ingenuity
12
International Fund for Animal Welfare
13
14
15
Local Food Plus
5
10
12
15
Lowfoot
7
MaRS Centre for Impact Investing
9
MaRS Discovery District
4
9
Marcatus QED
1
2
3
4
5
8
12
13
15
16
17
Marigold Capital
5
3
10
12
OneGRID
7
9
Ontario Apple Growers
2
12
Organic Council of Ontario
3
Parkdale Activity Recreation Centre
1
8
Pfenning's Organics
2
12
Picis Clinical Solutions
Red Prince Apples
2
12
Ryerson University
4
Socialfinance.ca
Sustainability Advantage
The Lieutenant Governor of Ontario
9
Toronto Food Policy Council
2
3
4
11
12
13
17
White Ribbon Campaign
3
5
Toronto Generative Economy Map